| Portfolio Do's & Dont's By Crystal Wright |
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MAKEUP, HAIR AND FASHION STYLING • Remove a tearsheet from a magazine by bending the magazine at the seam (binding) and pulling the tearsheet out, being careful not to rip it.
• Trim the edge of each magazine or newspaper tearsheet with a paper cutter. • Order a professionally custom-made portfolio with your name embossed on it. • Place several promo cards, and a label in your book at all times. • Purchase a nylon carrying case for your portfolio so it doesn’t get damaged while being transported from one place to another. • Own and maintain a minimum of at least two portfolios.  • Obtain renters or homeowners insurance that will cover the loss or theft of your portfolio.
• Put COPIES of originals and hard to come by tearsheets in your books (NOT ORIGINALS). • Replace worn & torn pages in your book as soon as they become noticeably scratched or cloudy from wear & tear. • Spend the extra few dollars to insure your portfolio when using an express mail carrier. • Use FedEx, DHL or Airborne to transport your portfolio. • Put a resume in your book for desicion makers to review. • Update old work with fresh tests and tearsheets often. PORTFOLIO DONT'S • Rip a tearsheet from a magazine and put it in your portfolio without neatly trimming the torn edge.
• Use a pair of scissors to trim the edge of the tearsheet unevenly. • Cut the heading off the top of a magazine and place it atop a tearsheet to prove it came from that magazine. • Leave scratched portfolio pages in your portfolio. • Use a three ring binder as a portfolio. • Send your portfolio to a client without a business card and/or promotional piece. • Send your portfolio to a client without proper labeling or identification. • Send out a portfolio full of hard-to-replace original prints and hard-to-come-by tearsheets. • Leave your portfolio in your car on hot days so that the pages get wrinkled from the heat. • Use UPS to send your book anywhere if you can help it. This list and more appears in the Hair Makeup and Fashion Styling Career Guide. 
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