|Portfolio Do's & Dont's By Crystal Wright|
• Remove a tearsheet from a magazine by bending the magazine at the seam (binding) and pulling the tearsheet out, being careful not to rip it.
• Trim the edge of each magazine or newspaper tearsheet with a paper cutter.
• Order a professionally custom-made portfolio with your name embossed on it.
• Place several promo cards, and a label in your book at all times.
• Purchase a nylon carrying case for your portfolio so it doesn’t get damaged while being transported from one place to another.
• Own and maintain a minimum of at least two portfolios.
• Obtain renters or homeowners insurance that will cover the loss or theft of your portfolio.
• Put COPIES of originals and hard to come by tearsheets in your books (NOT ORIGINALS).
• Replace worn & torn pages in your book as soon as they become noticeably scratched or cloudy from wear & tear.
• Spend the extra few dollars to insure your portfolio when using an express mail carrier.
• Use FedEx, DHL or Airborne to transport your portfolio.
• Put a resume in your book for desicion makers to review.
• Update old work with fresh tests and tearsheets often.
• Rip a tearsheet from a magazine and put it in your portfolio without neatly trimming the torn edge.
• Use a pair of scissors to trim the edge of the tearsheet unevenly.
• Cut the heading off the top of a magazine and place it atop a tearsheet to prove it came from that magazine.
• Leave scratched portfolio pages in your portfolio.
• Use a three ring binder as a portfolio.
• Send your portfolio to a client without a business card and/or promotional piece.
• Send your portfolio to a client without proper labeling or identification.
• Send out a portfolio full of hard-to-replace original prints and hard-to-come-by tearsheets.
• Leave your portfolio in your car on hot days so that the pages get wrinkled from the heat.
• Use UPS to send your book anywhere if you can help it.
This list and more appears in the Hair Makeup and Fashion Styling Career Guide.